Mom CEO(TM) (Chief Everywhere Officer) Jodie Lynn of Parent to Parent Expands 'Adding Wisdom Award'

...it's terrific!" ~ Sue Castle, PBS, Executive Producer, In The Mix

Los Angeles, CA (November 01, 2004) ParentToParent.com has been awarding family friendly web sites with the Parent to Parent Adding Wisdom Award since 1998. Among those touted in the prestigious and exclusive Parent to Parent Winner's Circle, include some amazing sites like, Disney.com, Nestles new site for kids, verybestkids.com, two new sites from PBS, itsmylife.org and inthemix.org, and other large, as well as small, websites.

Parents across the country recognize the Adding Wisdom Award displayed on sites ensuring a parent approved and safe visit for their kids that adheres to the Child Privacy Act. Not every site has won the award and not every one who did has been showcased in the Winner’s Spotlight.

Now, Parent to Parent will acknowledge an Adding Wisdom Award for toys, books, video/audio, and other family friendly products, including magazines, radio and TV programming.

"We are just going to the next level at the request of the public," says founder and president of AddingWisdomAward.com, Jodie Lynn. "I’ve put it off long enough. We get tons of requests for the award from authors, publishers, toy inventors, toy companies, artists of music, videos and everything in between. Guidelines on submissions are available online making it easy to apply," says the award-winning internationally syndicated family columnist and entrepreneur executive.

The Parent to Parent Adding Wisdom Award stands for exactly what it says, "adding wisdom." If the product passes the tough criteria of the Parent to Parent Family Testing Group, it might win the award. The panel of judges consist of licensed experts, child care facilities and parents as well as kids.

"It's a time-consuming job and it has been long in coming," says Lynn, who is also a best-selling author, "and our interest in providing balanced and fair recommendations to the general public in purchasing the best products for their kids, in addition to the safest, is very important to us."

Some of the winners are sending in very nice emails, after winning the award, for example, PBS, contacted Lynn, CEO of AddingWisdomAward.com, with a direct comment, "We are delighted to have won the Parent to Parent Adding Wisdom Award, it's terrific!" ~ Sue Castle, PBS, Executive Producer, In The Mix.

For more information on the Parent to Parent Adding Wisdom Award, see www.AddingWisdomAward.com or contact anne@netconnectpublicity.com or editor@parenttoparent.com.